Last Tuesday, 7 March, the final pitch and award ceremony of “Challenge Kavel 2: The Urban Lab” took place at Kompaan Brewery. Five The Hague-based entrepreneurs presented their concepts for redevelopment of Kavel 2 in the Binckhaven area to an excited crowd. Then the winner was revealed: the jury considers ZIP2516 to be the most promising concept for development of the area.
The ZIP2516 concept with its LEGO-like features reuses parts of a former car park in Gouda. The stackable concept creates a flexible, transparent, and sustainable building. It will be a place where entrepreneurs go to work, where their advisers and mentors speak, where products and services are prototyped, and where events will be organized.
ZIP2516 receives a prize of 50.000 Euros, which is a contribution of the City of The Hague for further development of their concept. The conceptual partners of ZIP2516 are De Mannen van Schuim, World Startup Factory, and architectural firm Studio Komma. The plan will be further developed during the months to come.
ZIP2516 will enrich the Binckhorst
Deputy mayor Boudewijn Revis thinks the choice of the jury means an enrichment of the Binckhorst area: “It’s an innovative concept that fits with the current developments of the Binckhorst. It is a win for the area around the Binckhorsthaven. The area will be enriched and optimized during the coming months. It will become a place to work, live, and spend leisure time.”
After the celebration, we spoke with Rico Zweers, initiator of ZIP2516 and co-founder of De Mannen van Schuim: “Our ambitions are high. For the past year, some great developments have taken place in the Binckhaven area. Our concept aims to get the Binckhaven to the Next Economy. ZIP2516 will not only give an impulse to the Binckhorst area, but to the entire region of The Hague.”
Watch the vlog by Jelle Driver: